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tiktok music promotion services, compared.

Studio Raine publishes this page and does not run creator campaigns, so it is on the page only for the part it does build: the pages a campaign sends people to. the others are the platforms and agencies a label is offered when it looks for TikTok promotion for a song, each read from its own pages.

every row is read from the firm's own pages on November 4, 2026, linked, and paraphrased. no scores and no ranking: the firms are sorted by kind, then alphabetically. the disclosure rules are quoted from the FTC's and TikTok's own pages in the questions below.

the firmswhat Studio Raine does

the firms, by kind.

what the campaign lands on

the artist's or the label's own pages, the press record and the AI answer. we don't run creator campaigns.

Studio Raine

publisher of this page

for record labels, label owners and music executives, management companies, publishers and touring companies

from studioraine.art/music-marketing-agency.

what it does, as published
the pages a creator campaign sends people to: the artist's or the label's own site and store, the press record on that domain, the Google knowledge panel for each executive and the AI answer about the company, run monthly with a note in writing. it does not run creator campaigns, buy ads or pitch playlists. music industry only.
price, as published
from $25,000 a month, six months minimum; a label platform or store from $50,000; the panel $9,000, once.
clients named on the page
Burn County's label platform, Jake Angel's beat store and Mixed by Isolation's preset store, all live and linked.
office, as published
Brooklyn, New York.

creator campaign platforms for songs

creators are paid to use the song in a video. from each platform's own pages.

Castella Media Group

for independent artists, managers and small labels, as its page says

read November 4, 2026, from castellamedia.com, influencer music promotion.

what it does, as published
pays TikTok, Reels and Shorts creators matched by genre to use the song in a video, at a flat price per creator.
price, as published
"$75" to start; five to one hundred creators a campaign at "a flat $15 each"; creators with 50K or 500K followers "are $100 / $400 each."
clients named on the page
none named on the pages read.
office, as published
Lansdale, Pennsylvania.

Genni

for brands, artists, record labels and live events

read November 4, 2026, from genni.com, for marketers.

what it does, as published
a platform matching short-form creators with brands and artists for paid posts, plus a managed service that runs creator campaigns, ad buying and song promotion. formerly Songfluencer; it acquired Preffy.
price, as published
no campaign figure on the pages read; "Creators set their own rate on their own terms."
clients named on the page
MusiCares Wildfire Relief, Country Thunder, Dylan Scott's tour, NYCFC, Belmont University and The Other Songs named on its page; no songs named.
office, as published
no city on the pages read.

Playlist Push

for artists, managers, independent and major labels

read November 4, 2026, from playlistpush.com, TikTok music promotion.

what it does, as published
you set the geography and an optional video concept; the song is offered to its TikTok creators until the budget runs out, and you review the videos made.
price, as published
"From $350" for TikTok video promotion; its help page puts the minimum at "$340" and says campaigns are "priced based on your genre and target reach."
clients named on the page
a case study it names as "All Time High".
office, as published
no city on the pages read.

SoundCampaign

for artists and labels

read November 4, 2026, from soundcamps.com, TikTok music promotion.

what it does, as published
matches a track with its TikTok creators, who use it in their videos; you set the budget and pay only for videos you approve.
price, as published
no dollar figure on the pages read: "Your budget", "Start from as little as you like", "No review, no charge." its creator page says creators "Earn up to $250 for every approved video".
clients named on the page
Universal Music Group, Warner Music Group, Sony Music, Ditto and Symphonic logos on its page; no songs named.
office, as published
no city on the pages read.

paid TikTok ads for songs

ads bought through TikTok's ads manager, not creator posts.

Omari MC

for artists

read November 4, 2026, from omarimc.com/promotion.

what it does, as published
TikTok promotion run as paid ads through TikTok's ads manager with a landing page, labelled as ads; creators posting with the song are not on the page. it also sells playlist pitching and YouTube and Meta ads.
price, as published
no TikTok figure on the pages read.
clients named on the page
Warner, Universal Music Group, Capitol and SNS Records logos on its page; no TikTok songs named.
office, as published
no city on the pages read.

creator agencies with no music offer on the page

brand creator marketing; songs and labels are not on the pages read.

Flighthouse Media

for brands reaching Gen Z, as its page says

read November 4, 2026, from flighthousemedia.com.

what it does, as published
a social-first publisher and agency (Flighthouse, Retirement House, Meme Network) selling influencer marketing, content and TikTok Shop services to brands. songs and label campaigns are not on the page read.
price, as published
no figure on the pages read.
clients named on the page
none named on the pages read.
office, as published
California.

Pearpop

for brands

read November 4, 2026, from pearpop.com.

what it does, as published
creator marketing for brands (creator curation, creative and media support) and talent management. songs and labels are not on the page read.
price, as published
no figure on the pages read.
clients named on the page
Microsoft, Netflix, Klarna, Activision and Chipotle named on its page.
office, as published
no city on the pages read.

named, not read

its pages did not load for us, so nothing is said about it.

Collab

for not read

read November 4, 2026, from collab.inc.

what it does, as published
its site refused every fetch on November 4, 2026, so nothing is said about it here.
price, as published
not read.
clients named on the page
not read.
office, as published
not read.

Preffy

for not read

read November 4, 2026, from preffy.com.

what it does, as published
its pages rendered no readable text on November 4, 2026, so nothing is said about it here. Genni's page says it acquired Preffy.
price, as published
not read.
clients named on the page
not read.
office, as published
not read.

questions.

which companies run TikTok creator campaigns for a song, and what does it cost per video?

the platforms that print a price: Castella Media Group at a flat $15 a creator, or $100 and $400 for creators past 50,000 and 500,000 followers; Playlist Push from $350 a campaign; SoundCampaign on a budget you set, paying its creators up to $250 a video. Genni's creators set their own rates. Billboard's reporting, as relayed by Tubefilter in October 2024, put payments as low as $25 for a creator under 10,000 followers, around $10,000 a video for top creators, and one creator paid $50,000 to play a song in the background. Tubefilter, October 22, 2024, on Billboard's reporting.

do creators have to say they were paid to use a song?

the FTC's guide for influencers says to disclose any financial, employment, personal or family relationship with a brand, and that the disclosure is the creator's responsibility. TikTok's branded content policy says that when posting branded content the creator must enable the commercial content disclosure toggle. Tubefilter's October 2024 headline on Billboard's reporting was that the FTC said creators might not have to disclose a song played in the background; read the three pages before you brief a campaign. FTC: Disclosures 101 for Social Media Influencers, TikTok: Branded Content Policy, Tubefilter, October 22, 2024, on Billboard's reporting.

is TikTok promotion the same as TikTok ads?

no. a creator campaign pays people to use the song in their own videos. a TikTok ad is bought through TikTok's ads manager and labelled as an ad, which is what Omari MC's page sells under the same name. the rows say which is which.

does Studio Raine run TikTok campaigns?

no. we do not sell creator campaigns, ads or playlist placement, and we do not buy them for you. what we build is where the campaign sends people: the label's own platform and store, the press record on its domain, the panel on each executive's name and the AI answer about the company. the retainer that keeps all of it current is from $25,000 a month, on the marketing agency page.

what should a label ask before paying for creator posts?

who the creators are and what each one is paid, in a list you keep. whether every post carries the paid-partnership label, and who is liable if it does not. what you pay for a video you reject. and where the sound links: a song page on a domain you own keeps the listener once the video is gone.

why is this list not ranked?

because the publisher of a list should not grade a category it has an interest in, and because every figure here is the firm's own claim, read from its page on one day. the rows carry what each page says and link it; the order is by kind, then the alphabet.

text us the song.

send us one message with the artist or the label, and we'll tell you what Google and the AI tools say about them today.