the products and the drops
for every release
merch pages next to the music they go with, ready for a drop on release day.
- product pages
- drops
your merch, sold on your own site.
we build merch stores into the artist's or the label's own site: the product, the drop and the checkout beside the music, paid into your own merchant account, with every buyer on one customer list you own, the same list the music sells to.
Burn County runs one storefront and one customer list under three properties.
what the store does.
merch and music, one checkout, one list.
checkout in your account
for every order
orders paid into your own merchant account.
- your own merchant account
one customer list
for every buyer
merch buyers and music buyers on one list in your name.
- a customer list you own
AI search included
for the whole store
readable by Google and the AI search tools, the work we sell on its own as AI search.
- structured data on every page
builds we have shipped.
Burn County
a label platform: one operator, three properties, one build.
- the studio, the music brand and the marketing arm, each on its own property.
- one storefront and one customer list under all three.
- the catalog behind it carries nine Billboard top tens and an RIAA gold record, the client's credits.
live:burncounty.comburncountymusicburncountymedia
read the case studyJake Angel
a beat store and licensing engine, off the marketplace.
- a 592-beat catalog moved off BeatStars onto his own domain.
- every sale writes and stamps its own licence agreement.
- beat previews play on every product page before anyone buys.
live:jakeangelbeats
read the case studywhat every build includes.
- a written scopethe number and the ship date fixed in writing before anything is built.
- AI searchevery build ships readable by Google and the AI search tools.
- 60 days of fixesanything that fails the signed scope after launch is fixed at no charge.
- it is yours at launchthe code, the domain, the merchant account and the customer list, in your name.
- a retainer, if you want onethe studio on call month to month, cancellable any month.
how it runs.
diagnostic
most engagements start with a paid diagnostic: one week, a fixed fee, credited in full against the build if you go ahead within 90 days. it produces the written scope, and you keep that document either way.scope
the scope fixes what gets built, the number and the ship date, in writing, before anything is built. the number is set by what the catalog and the roster actually need, not by a tier picked off a page.build
the build follows the scope. the parts most agencies skip are scoped in on purpose: the licence terms written per sale, what happens to a property when an artist leaves the roster, and who sees which royalty numbers.launch and transfer
at launch the code, the domains, the merchant account, the customer list and the analytics move into your name. no licence to renew and no monthly fee on the platform itself.after launch
your team edits copy, prices, art and releases from a dashboard at no monthly cost. or keep the studio on a retainer for continuous engineering, billed monthly, cancellable any month.
who it is for.
- record labels
- a platform for the roster, the catalog and the store, on the label's own domain.
- producers and beat makers
- a catalog and licensing store off the marketplace.
- studios and engineers
- booking, presets and delivery on a site you own.
- artists and DJs
- a direct-to-fan home with your own customer list.
not a fit if
- print and fulfilment: we build the store, your printer makes and ships the goods
related.
- a catalog and direct-to-fan store
- the music side of the same store.
- custom software for the music industry
- everything we build for music, with the live software.
- case studies
- the builds, with the figures each client publishes.
- AI search
- getting named when people ask ChatGPT for what you do. $2,000, guaranteed.
who does the work.
Studio Raine was founded by Raine, an ai engineer and a musician. ai engineering at Google, Meta, Microsoft and Scale AI since the start of the ai hype, a working catalog and released records on the music side. the studio is in New York City and works for labels, studios, producers, engineers and artists everywhere.
more about the studioquestions.
do you print and ship the merch?
no. we build the store; your printer or fulfilment partner makes and ships the goods.
what does it cost?
the number is fixed in a written scope before anything is built.